Business Development

Advertising in China: getting it right

As pundits debate when the Chinese economy will overtake the US, one thing’s for sure. The Chinese growth story will continue to be at the centre of business and financial …

The Secret to Global E-Commerce Success

E-Commerce growth continues to be strong as more and more businesses recognise┬áthe benefits of selling their products online. Cross-border e-commerce drives a significant share of these sales and presents an …

When localisation becomes a legal necessity

    Localisation is a strategic business decision. After all, 87% of international consumers are more likely to buy products online if content is available in their language. However, in …

How exporting can benefit your business

  Exports could be an interesting area to explore in terms of business development. Localisation is more than necessary in order to cross borders and reach audiences that do not …